Strong holiday sales begin with early preparation. Here's how to have your best year yet. The holiday season is coming, and there are sales to be made. How will you... read more →
Halloween is approaching quickly. And for small businesses, that means it’s time to make plans for your Halloween marketing and promotions. There are many different tactics you can use to... read more →
Email marketing is one of the most effective ways to generate sales and traffic for your small business. If you are building a company from scratch, email marketing is statistically... read more →
Do you use Instagram for business? To me, answering that question should be the same as if someone were to ask: Do you have a Digital Marketing strategy? Both should receive an... read more →
Consumers are increasingly using online platforms such as social media to find and share information on health care providers, with 57 percent of survey respondents saying they’ve used Facebook to... read more →
Gen Z has a lot of purchasing power, so it is critical you are connecting with them on social media. Gen Z has $44 billion in purchasing power. Since they... read more →
It’s that time of year again! The end of summer is on the horizon; meaning it’s time to start planning your holiday digital marketing campaigns. Since it’s still summer, it’s easy... read more →
Video is all the rage on social media. In 2016, Facebook’s Nicola Mendelsohn, Vice-President for Europe, the Middle East and Africa, boldly predicted that Facebook would probably be “all video” in five... read more →
Google has been particularly enigmatic about how, or even if, its rankings are influenced by social media. But the experience of industry professionals has been universal—highly engaging content has much... read more →
The health and fitness industry is extremely competitive. This, in turn, makes it even more challenging for companies to maintain customer loyalty and even rake in those crucial numbers. You... read more →