You know the main purpose of social media is to be social, but did you kno Chances are your business is on at least one social media channel, but statistics show that's not enough.
The longer you wait to get onboard with AI-powered solutions for your marketing strategy, the further behind you get. Artificial intelligence marketing (AIM) is a form of direct marketing that combines database marketing techniques and machine learning. The main difference resides in the reasoning component, which suggests it is performed... read more →
Scary Good Halloween Marketing Tricks It’s not too late to put together a social marketing campaign for Halloween. Between treats, decorations, costumes and activities Halloween spending is expected to reach $9.1 billion this year! So here are just a few tricks to help you create a festive (and easy) social... read more →
In March, Instagram hit 1 million monthly advertisers, and six short months later they reach the 2 million mark – closing in on Facebook’s 5 million. Of course part of Instagram’s success should be credited to its parent company’s popularity. It’s been two years since Facebook enabled brands to buy... read more →
Did you know you can increase your Social Media reach dramatically with high-quality third-party sources? Curating top content from around the web is an effective strategy for expanding your social media reach and gaining new followers. There are a ton of websites on every topic from design to education… Here... read more →
The short answer is yes, TripAdvisor review responses really matter… a LOT. And we’re going to give you a few reasons why you need to be dedicating resources to your TripAdvisor reviews. 1.It shows guests that you care Taking the time to respond to a guests review, positive or negative,... read more →
It’s been proven that consumers love interacting with travel brands on social media, which is great news for hotels that are allocating resources to their social media strategy. Unfortunately, with so many things happening on the operations level, it’s easy to let social media take the backseat. Fear not... read more →