A new study on small business owners in the US finds that many are operating without a marketing plan. According to a survey of 350 small and medium business (SMB)... read more →
Over the last few years, the business world has finally caught up with the tech giants and has made SEO an integral part of it’s marketing campaigns. Once an investment... read more →
Facebook (NASDAQ: FB) launched a new small business product bundle this week. It’s designed to help the 90 million small businesses using it. The new products integrate on both Facebook and Instagram.... read more →
The short history of hashtags on LinkedIn As David Hartshorne says, hashtags have had a topsy-turvy ride on the LinkedIn platform. A few years back they were present but LinkedIn “rolled it... read more →
With Panda, Penguin and all the other Google updates, SEO has changed over the years. What used to work doesn’t anymore. So, how do you know what you should be avoiding... read more →
Google has been particularly enigmatic about how, or even if, its rankings are influenced by social media. But the experience of industry professionals has been universal—highly engaged content has much... read more →
Pinterest launched two new conversion tools for advertisers on Thursday, offering conversion optimization for Promoted Pin campaigns and a new conversion goals feature for Promoted Videos. Both are available to any brand... read more →
Small business owners know digital marketing is no longer secondary to traditional print marketing and advertising and is a great way for them to get more bang for their marketing bucks. (In... read more →
Marketers across categories are jumping on the March Madness bandwagon with promotions linked to the NCAA Men’s Basketball Tournament. The tournament got underway yesterday with the first of the First... read more →
With St. Patrick’s Day this weekend, your restaurant, bar or retail business has a golden opportunity to participate and promote your business. So don’t turn green with envy as customers... read more →