Facebook (NASDAQ: FB) launched a new small business product bundle this week. It’s designed to help the 90 million small businesses using it. The new products integrate on both Facebook and Instagram.... read more →
Facebook announced last week, starting in September, new and existing campaigns will be migrated to Facebook’s automated campaign budget allocation system that optimizes the campaign budget across an advertiser’s ad sets.... read more →
Add a new dimension to your Page Whatever your goals are, adding photos and videos to your Page can help people learn about your business. You have all the photo... read more →
It’s passive zombie-feed scrolling, not active communication with friends, that hurts our health, according to studies Facebook has been pointing to for the last seven months. Yet it’s treating all our... read more →
According to the latest stats, Facebook currently has more than 2 billion monthly active users. Besides being a great place to connect to people, it’s one of the most profitable marketing platforms... read more →
Facebook Pages now include an 'Info & Ads' section listing all ads a Page has run across Facebook, Instagram, Messenger and Facebook's partner networks. Facebook is continuing its transparency efforts around Pages... read more →
Facebook Inc. has been conducting market research in recent weeks to determine whether an ad-free version paid by subscriptions would spur more people to join the social network, according to... read more →
The Difference Between Reach and Impressions There’s no lack of buzzwords in the world of marketing, and impression and reach are two that are thrown around quite frequently. We love... read more →
Facebook is Experimenting With a ‘Downvote’ Button Two years after the social media giant introduced “reactions” they are testing a “downvote” button. But don’t get excited yet, it’s not what... read more →
Promoting Posts on Facebook For Beginners If you run a business page, Facebook has prompted you to “promote” a post (as long as you have over 400 likes - which... read more →