A new study on small business owners in the US finds that many are operating without a marketing plan. According to a survey of 350 small and medium business (SMB)... read more →
Facebook (NASDAQ: FB) launched a new small business product bundle this week. It’s designed to help the 90 million small businesses using it. The new products integrate on both Facebook and Instagram.... read more →
With Panda, Penguin and all the other Google updates, SEO has changed over the years. What used to work doesn’t anymore. So, how do you know what you should be avoiding... read more →
Google has been particularly enigmatic about how, or even if, its rankings are influenced by social media. But the experience of industry professionals has been universal—highly engaged content has much... read more →
Instagram introduced it’s ‘stories’ feature a couple years ago, and everyone has been obsessed ever since. With this feature, you are no longer confined to a single post. You can... read more →
Marketers across categories are jumping on the March Madness bandwagon with promotions linked to the NCAA Men’s Basketball Tournament. The tournament got underway yesterday with the first of the First... read more →
With St. Patrick’s Day this weekend, your restaurant, bar or retail business has a golden opportunity to participate and promote your business. So don’t turn green with envy as customers... read more →
Facebook announced last week, starting in September, new and existing campaigns will be migrated to Facebook’s automated campaign budget allocation system that optimizes the campaign budget across an advertiser’s ad sets.... read more →
For any company, your brand is your most important asset because it is your business personified. The way your organization looks, sounds and acts directly impacts how current and prospective... read more →
WiFi marketing is being touted as the latest must-have for your small business toolbox. There’s good evidence to support this when you consider recent reports stating WiFi is airborne in more ways than... read more →